Y Gegin Maldod is the creation of Louise Waring, a freelance graphic designer. When the government’s Coronavirus regulations began, Louise was able to quickly launch the confectionary business, with the help of Food Centre Wales. “I can’t emphasise enough how priceless the ongoing support from them has been.” For the mother of two young children, the creation of an exciting new business during lockdown has been challenging, yet extremely rewarding.
With excellent product reviews, Louise has managed to gain a loyal customer base for Y Gegin Maldod in only a couple of months. “I’ve been cooking sweet treats practically all my life,… I am enjoying the entire process.” With a lifetime of baking, digital design and creativity on her side, Louise was able to launch an online shop and raise the profile of the business on social media very quickly and has already received several wholesale orders and enquiries from local food stockists.
Y Gegin Maldod’s creamy Welsh Cake Fudge is proving to be a big hit with customers, with its chunks of real Welsh cake. “Customer’s add it to their basket believing it to be just a fun novelty flavour, but it quickly becomes the one they order again and again.”
“It would be fantastic if the local community benefited from the creation of Y Gegin Maldod. The support I’ve had from local customers and businesses has been amazing. I am so grateful to them, but also to my customers further afield.”
Y Gegin Maldod’s online store, is open 24/7. On the website, you’ll find information about all of the delicious treats they produced